For a company whose parent has a reputation as a technological innovator, Shell Aviation was an anomaly, a business that continued to rely heavily on the archaic, paper-driven processes and practices that many of its siblings under the Shell umbrella had shed in favor of data-driven digital approaches.
Brent Potts is senior director of global marketing, oilandgas, at SAP.
Oil and gas operations are commonly found in remote locations far from company headquarters. Now, it's possible to monitor pump operations, collate and analyze seismic data, and track employees around the world from almost anywhere. Whether employees are in the office or in the field, the internet and related applications enable a greater multidirectional flow of information – and control – than ever before.